Passion and rationality, innovation and execution, team and individual adhere to the unity of work passion and management rationality, advocate the mission of passion into the cause, give work with extraordinary significance; At the same time, it emphasizes rational spirit, science, norm, profession and occupation, equal emphasis on result and process, and proper handling of scale and efficiency, long-term interests and short-term interests and other important relations.
Adhere to the high unity of innovation and execution based on the company's interests, advocate whimsical thinking, in order to continuously improve the organization's innovation ability, and form a set of scientific innovation mechanism, so that innovation becomes the source of our continuous success; At the same time, it stresses the implementation to the letter and opposes any form of bureaucracy, formalism and liberalism.
Adhere to the unity of teamwork and individual role, advocate giving full play to each person's different roles in the team, encourage individuals to contribute wisdom and strength; At the same time, it emphasizes teamwork and common growth. Under no circumstances shall an individual surpass an organization, and the interests of a part shall be subordinated to the interests of the whole, and the interests of an individual shall be subordinated to the interests of the collective.